Faces Flyer 7.2021

Each “Faces of Tourism” session will include an overview of the Economic Impact of Tourism in our community and a familiarization tour of a local hospitality business or Town for a behind-the-scenes tour and experience. Tours will be held once a month on Mondays from 10:00 am – 12:00 pm.  Please arrive at 9:45 am for each tour. Participants will learn about different industry sectors including unique lodging, culinary arts, hotel and motel operations, area attractions, farm visits, outdoor recreation, arts & culture, and the amenities at area resorts, camps, and event venues. To thank participants for attending and becoming one of our “Faces of Tourism,” each person will receive a Tourism Toolkit, “Faces of Tourism” Swag Bag, Lunch, and Certificate of Completion.

With so many new developments in our region, there is no better time to engage, educate and activate members of our community to become even more knowledgeable and influential representatives for the tourism industry and its impact on our overall economy. Tourism and Economic prosperity depend on each and every one of us, from those who work in the tourism industry daily to those who live here and tell others about it.

*Open to business owners, employees, and residents of Shenandoah County.  Comfortable Shoes are recommended, and an umbrella for rain or sun.

To Register email Brenda Black @ bblack@shenandoahcountyva.us. For questions call 540-325-0069.

Muse Vineyards Monday, August 8th –

What a delightful morning we had!  The behind-the-scenes tour of Muse Vineyards was so interesting!  The tasting room alone was gorgeous (I love those tables!), and then to walk out to that estate, with such lovely views, and plenty of seating areas to enjoy those views, and travel through the vines, heavy with fruit – what a stunning place!  The owner was so gracious about answering all of our questions and explaining the journey of that fruit from the vine to the bottle.  And then we got to enjoy some of those grapes after they had fermented — the entire tour was such fun!  And now that we know more about Muse Vineyards, and what a lovely place it is (their website says they even have musical entertainment on weekends – and you can sign up to receive notices of their upcoming events), it will definitely be one of the places we take visitors!

After we got home, we checked our goody bags – thank you for those additional treats!  And I’ve finished reading through the various brochures.  I thought I was familiar with most of the places in our county but learned of quite a few more.  For a rural area, we sure have a lot to offer! 

Thank you for organizing these tours.  We are already looking forward to joining you next month, to learn more about Shrine Mont.
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These tours are educational because you get a more personal touch and learn more about the place with the owner conducting the tour.  Usually, when you go to visit places you’re kind of on your own.  With receiving this extra knowledge, you can “play” the tour guide and provide extra info when you host guests and encourage them to visit these places.
Susan St Amand

June 14th 2021
Woodbine Farm Market 5199 John Marshall Hwy Strasburg
It all started in 1898 when Dr. Isaac Brumback purchased the land that was to become a family farm. Three generations later, Dr. Brumback’s grandchildren were running a prosperous orchard, and in 1965 the farm became Woodbine Farms, Inc. In 1998, the Commonwealth of Virginia designated Woodbine as a “Century Farm,” officially recognizing that the farm has been continuously and actively farmed by the same family for 100 years.  Learn more about this Century Farm, farms market, family-friendly amenities, and the new Spring Valley Cottages. 

Lunch prepared by Woodbine Farm Market
Hosted by Layne and Greta

I loved it. I was only able to attend one.  I found it to be very helpful for my job in tourism. I hope there will be more that I can attend next year.
Cheryl, Strasburg Visitor and Information Center

August 9th 2021
Muse Vineyards 16 Serendipity Ln Woodstock
Learn the art of winemaking, planting, and harvesting, enjoy a wine tasting, walk the wine trail, tour the onsite lodging, learn about the farm’s history, swinging bridge, and the partnership with Seven Bends State Park.
Lunch prepared by Woodstock Garden Cafe
Hosted by Robert Muse


September 13th 2021
Shrine Mont 217 Shrine Mont Circle Orkney Springs
Facilities and grounds tour, History of the Cathedral Shrine of the Transfiguration, The Virginia House, Village of Orkney Springs, Shenandoah Valley Music Festival, and the Healing Springs.
Lunch provided by Shrine Mont
Hosted by Kirk Gibson

The tour at Shrine Mont gave me an opportunity to view a historic site, that was set in a very tranquil location, and what others, inside and outside the county, may be missing. George

October 18th   2021- Postponed until 2022
Shenandoah Vineyards 3659 S Ox Road Edinburg
Shenandoah Vineyards is the second oldest active winery in Virginia, and the oldest winery in the Shenandoah Valley, founded in 1976 by Jim and Emma Randel. The Randels were two visionaries, who recognized the viticultural potential of their site. Located in Edinburg on land that had been in Emma’s family since the mid-1800s, Jim and Emma planted their first 5,000 vines in 1976 and went on to enjoy over 4 decades of success. Michael Shaps purchased Shenandoah Vineyards in the fall of 2018 after working as a winemaking consultant for Emma for several years. Michael recognized the viticultural potential of the limestone soils and drier growing conditions.
Enjoy the morning learning all about WINE ending with a delicious lunch under the willow trees!
Hosted by Hanna Hoban

November 8th  2021
Shenandoah Caverns Family of Attractions 261 Caverns Road
We are heading to Shenandoah Caverns for our last Faces of Tourism session in 2021. This underground world of wonder includes what National Geographic described as the world’s most realistic “bacon formation” along a one-mile tour circuit where a comfortable 56-degree temperature is maintained year-round. The main floor is the gift shop and caverns entrance, while the top two floors housed a full-service hotel in its early years of operations and today Main Street of Yesteryear. Shenandoah Caverns opened in May of 1922 and will celebrate 100 years in 2022.  In 1930, an elevator was installed to enter the caverns. To date, it is still the only Virginia Cavern with an elevator. The 60’ deep shaft was hand-dug, and the elevator began operation in 1931. The cavern continues to flourish with guided tours, events, and more, even after the train excursions ceased operation after WWII.
Lunch prepared by the Caverns Cafe
Hosted by Joe Proctor 

No Tours scheduled

Tours will resume in Spring of 2022